Elevating Visibility: The Cleat’s Business Listing in Sister Bay
A strong business listing is more than just a directory — it’s often the first stop for potential customers. We helped The Cleat refine their Sister Bay Advancement Association profile by adding social links, brand-aligned text, and curated images to strengthen their presence in the community.
We just helped a small local restaurant score a big win!
On the north end of Sister Bay, a new restaurant called The Cleat opened this past March. Like many new businesses, they managed much of their branding and marketing in-house while balancing the high costs of launching a new venture.
Earlier this year, we created a branding guide for The Cleat — and it’s already proving its value. Using those guidelines, we refined their Sister Bay Advancement Association business listing to match the polish of established restaurants in the village. Updates included:
Adding their social platforms for stronger visibility
Writing personalized copy drawn from their brand voice
Curating images that highlight their atmosphere and offerings
The result? A profile that feels cohesive, inviting, and on par with long-standing Sister Bay favorites.
See the finished listing here 👉
What Is a Business Listing and Why Does It Matter?
A business listing is an online profile that shares key details about a company — things like location, hours, contact information, social media links, and photos. In many communities, local chambers of commerce, visitor bureaus, or advancement associations host these listings as part of their tourism or business directories.
For a new business, a listing is more than just a directory entry. It’s often one of the first touchpoints a potential customer encounters when searching for where to dine, shop, or stay. A polished listing helps:
Build credibility by showing your business alongside established peers
Boost visibility in search results and community websites
Strengthen branding through consistent messaging and curated visuals
Drive traffic to your website, social channels, or front door
When done right, a business listing isn’t just informational — it’s an extension of your brand presence.
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2025 is yours—let’s make it extraordinary. LET’S EMBOLDEN YOUR EFFORTS.
Whatever it is, the way you tell your story online can make all the difference.