WHAT IS INCLUDED

✏️  2–3 unique logo concepts with different visual directions

🔁  2 rounds of revisions (based on client feedback)

🎨  Color palette + font pairing

📦  File formats: PNG, SVG, EPS + black/white versions (for web, print, and transparent backgrounds)

📑  Branding Guide – C (primary logo, secondary variation, color/typography styles)

📸Social media-ready logo crops (for profile photos, favicons, etc.)


DESIGN COMPLEXITY

  • More refined concepting with exploration of metaphors, themes, or stylized forms

  • Limited custom illustration or icon integration

  • Secondary layout or logo variations often included (icon, horizontal, stacked or bold)


CLIENT SHOULD EXPECT

  • More collaborative process

  • Visual variety in initial directions

  • A logo that aligns better with business goals and their audience


EXAMPLES

ADD-ON DISCOUNTS

  • Brand Messaging Workshop           25 percent off total

  • Branding Guide – M                        50 percent off package